Free your skin from the feeling of dark spots.
WHITE LUCENT pushes brightening forward, to bring out your skin’s glowing, luminous best now, and into the future.

Beauty reveals your luminosity.

Beauty reveals your luminosity.

Beauty reveals
your luminosity.

Enlightened skincare. Instant light.

Continuous clarity.

PROAPPROACHx2 Technology

Shiseido WHITE LUCENT is an innovative and renewed whitening skin treatment. It strikes against spots, offering both
quick-acting effects, and the ongoing
benefits of whitening skincare treatments.


A technology that strengthens the skin, using the latest technology in brightening skincare treatments.

  •   SAKURAResist Technology
  •   SAKURAResist Technology



Various specialized dark spot minimizing technologies used in professional cosmetic procedures bring quick-acting results to improve the skin.

  •   MicroTargeting Technology
  •   MultiBright Technology
  •   Luminizing Surge Technology
  •   Deep Infuse Technology


Skin Brightening



Brightening Skincare Powder N

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A skincare powder for 24-hour
brightening, day and night, to give you
silky smooth, perfectly radiant skin.

MicroTargeting Spot Corrector

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A serum which is formulated with breakthrough MicroTargeting Technology that helps diminish the appearance of a variety of dark spots, from the very dark and stubborn to the tiny and blurred, that appear all over the face.

MicroTargeting Technology

Works on the multitudes of undefined small spots scattered
all over the skin. With oil of low molecular weight incorporated
into the complex, the serum can penetrate into the skin for
extra-precise targeting.

MultiBright Night Cream

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An intensive, multi-functional brightening night cream that targets multiple skin tone concerns including dark spots and promotes skin's innate overnight care to help restore itself from the daily damage.

MultiBright Technology

Promotes the Moonlight Recharge Factor, a key to repairing daily damage overnight.

Luminizing Surge

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An emulsion-type brightening surge that veils your skin with intensive ingredients to prevent recurring dark spots, for a renewed brightness that lasts.

Luminizing Surge Technology

Maximizes the brightening treatment’s effect by protecting skin with an ion “veil” and helping to take care of skin while delivering whitening components.

Luminizing Infuser

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An essence-rich brightening softener that gently and deeply infuses the skin with intensive ingredients.

Deep Infuse Technology

Softens the skin’s surface to deliver whitening components and penetrate into skin with dark spots.

Beauty is a skincare ritual.
Discover yours.

Shiseido believes that the secret to the beauty lies within the skin’s own natural defensive and regenerative powers.
After years of research, we’ve developed
a holistic approach to channeling these powers, for skin that resists problems and improves its own condition, now and in
the future. As its beauty is reignited from within, your skin reaches its full potential.

Ultimune Power Infusing Concentrate

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