New approach for beautiful skin

A method of promoting blood flow based on the latest research,
not exercise or diet.

Caring for blood vessels that are
essential to healthy skin

There are times when we feel great about our skin, such as in the morning after a good night’s sleep, after a refreshing run or yoga session, or right after a warm shower. The common thread between these instances is increased blood flow, and it’s this improved circulation that leads to more beautiful and healthy. Unfortunately, the enhanced circulation obtained through heat or massage is only temporary.

This is why SHISEIDO began researching blood vessels and blood flow to develop cutting-edge beauty science technology. We have scientifically proven that better blood flow improves the texture of skin, and also revealed that caring for blood vessels carrying immune cells is essential for healthy.

Good blood flow is the foundation of beautiful skin.

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